Seo Software

Search Engine Optimization (SEO) software support companies in analyzing their traffic from search engines and identifying actions to improve their search traffic.

Search engine traffic is the cheapest-to-acquire form of traffic and is the largest source of traffic for most companies. With search engines improving their algorithms daily, it is crucial to keep up-to-date on your company's search engine presence and identify how to improve it.

SEO software routinely crawl search engines to identify your company's position across queries relevant to your business. They can help users identify new queries to target, inform them about competition and help them understand which strategies work.

This is a relatively broad category as SEO software provide a few different features. It is rare to find software that excels in all categories and large companies tend to use multiple SEO tools. Some of the areas of SEO software are:

  • Tracking ranking on search engines to help analyze company's current situation
  • Tracking keyword traffic and competition to help identify new focus areas
  • Crawling company's online presence to identify issues
  • Based on findings, SEO software makes suggestions on how to improve search traffic
Innovators Specialists Leaders Challengers Market Presence Momentum
Popularity
Satisfaction
Maturity
Pricing
Country

Compare Seo Software
Results: 266

AIMultiple is data driven. Evaluate 266 products based on comprehensive, transparent and objective AIMultiple scores. For any of our scores, click the icon to learn how it is calculated based on objective data.

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92.50161718509588
78.59846056777673
8.999999984206585
83.3227363515537
0.16961325966850826
76.52319007959134
top5 , top10
top10
3star
SEMrush
3.40
100%
100%
100%
= 1 review
= 3 employees
= 20,000 visitors

SEMrush offers solutions for SEO, PPC, content, social media and competitive research.

80.13160115585833
86.48788264518438
0.2909090151006999
91.99615682864922
0.09226519337016574
68.81152732850371
top10
4star
Moz Pro
4.19
100%
100%
100%
= 1 review
= 3 employees
= 20,000 visitors

Moz Pro is our all-in-one suite of SEO tools.

78.98536121534076
94.00736438909057
0.2363636142528556
100
0.009116022099447514
68.11418488334903
true
5star
SE Ranking Free trial available
4.80
100%
100%
100%
= 1 review
= 3 employees
= 20,000 visitors

SE Ranking - an SEO software of choice for 200 000 SEO specialists, digital agencies, and business owners.

78.91907138307765
88.79341787837734
2.690909021418065
94.375
0.006353591160220995
68.07268923225763
top10
5star
SpyFu
4.53
100%
100%
100%
= 1 review
= 3 employees
= 20,000 visitors

Search for any competitor. Download their keywords. It's that simple.

78.2798899947999
85.31684419196405
0.2909090151006999
90.75246951212824
0.026519337016574582
67.6689392209675
5star
Serpstat
4.57
100%
100%
100%
= 1 review
= 3 employees
= 20,000 visitors

Popularity

Searches with brand name

These are the number of queries on search engines which include the brand name of the product. Compared to other product based solutions, seo software is less concentrated in terms of top 3 companies' share of search queries. Top 3 companies receive 78% (1% less than average) of search queries in this area.

Web Traffic

Seo software is a highly concentrated solution category in terms of web traffic. Top 3 companies receive 79% (2% more than average solution category) of the online visitors on seo software company websites.

Satisfaction

Seo software is less concentrated than average in terms of user reviews. Top 3 companies receive 36% (22% less than average solution category) of the reviews on seo software company websites. Product satisfaction tends to be higher for more popular seo software products. Average rating for top 3 products is 4.5 vs 4.3 for average seo software product review.

Leaders Average Review Score Number of Reviews

Maturity

Number of Employees

Median number of employees that provide seo software is 13 which is 50 less than the median number of employees for the average solution category.

In most cases, companies need at least 10 employees to serve other businesses with a proven tech product or service. 115 companies (67 more than average solution category) with >10 employees are offering seo software. Top 3 products are developed by companies with a total of 501-1,000 employees. However, all of these top 3 companies have multiple products so only a portion of this workforce is actually working on these top 3 products.

Amazon Web Services (AWS)
Microsoft
ionos
SpeedPPC