Seo Software

Search Engine Optimization (SEO) software support companies in analyzing their traffic from search engines and identifying actions to improve their search traffic.

Search engine traffic is the cheapest-to-acquire form of traffic and is the largest source of traffic for most companies. With search engines improving their algorithms daily, it is crucial to keep up-to-date on your company's search engine presence and identify how to improve it.

SEO software routinely crawl search engines to identify your company's position across queries relevant to your business. They can help users identify new queries to target, inform them about competition and help them understand which strategies work.

This is a relatively broad category as SEO software provide a few different features. It is rare to find software that excels in all categories and large companies tend to use multiple SEO tools. Some of the areas of SEO software are:

  • Tracking ranking on search engines to help analyze company's current situation
  • Tracking keyword traffic and competition to help identify new focus areas
  • Crawling company's online presence to identify issues
  • Based on findings, SEO software makes suggestions on how to improve search traffic
Innovators Specialists Leaders Challengers Market Presence Momentum
Popularity
Satisfaction
Maturity
Pricing
Country

Compare Seo Software
Results: 266

AIMultiple is data driven. Evaluate 266 products based on comprehensive, transparent and objective AIMultiple scores. For any of our scores, click the icon to learn how it is calculated based on objective data.

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92.49493840603708
94.27699797459638
8.999999984206585
100
0.23326583567295672
76.4564022890034
top5 , top10
top10
4star
SEMrush
4.49
100%
0%
100%
= 1 review
= 3 employees
= 20,000 visitors

SEMrush offers solutions for SEO, PPC, content, social media and competitive research.

80.13100371730319
81.38938713667552
0.2909090151006999
86.57112037249148
0.12689053601753672
68.80555294295215
top10
4star
Moz Pro
4.18
100%
0%
100%
= 1 review
= 3 employees
= 20,000 visitors

Moz Pro is our all-in-one suite of SEO tools.

78.9865844116563
80.19326969667317
0.2363636142528556
85.30404539955207
0.012537088887960218
68.12641684650443
true
5star
SE Ranking Free trial available
4.84
100%
0%
100%
= 1 review
= 3 employees
= 20,000 visitors

SE Ranking - an SEO software of choice for 200 000 SEO specialists, digital agencies, and business owners.

78.91826926567057
80.12422495539099
2.690909021418065
85.15237824001825
0.008737971043123786
68.06466805818684
top10
5star
SpyFu
4.54
100%
0%
100%
= 1 review
= 3 employees
= 20,000 visitors

Search for any competitor. Download their keywords. It's that simple.

78.2796289594515
79.45888452522571
0.2909090151006999
84.52027990301424
0.03647153131042972
67.66632886748351
5star
Serpstat
4.65
100%
0%
100%
= 1 review
= 3 employees
= 20,000 visitors

Popularity

Searches with brand name

These are the number of queries on search engines which include the brand name of the product. Compared to other product based solutions, seo software is less concentrated in terms of top 3 companies' share of search queries. Top 3 companies receive 78% (0% less than average) of search queries in this area.

Web Traffic

Seo software is a highly concentrated solution category in terms of web traffic. Top 3 companies receive 79% (1% more than average solution category) of the online visitors on seo software company websites.

Satisfaction

Seo software is less concentrated than average in terms of user reviews. Top 3 companies receive 38% (20% less than average solution category) of the reviews on seo software company websites. Product satisfaction tends to be higher for more popular seo software products. Average rating for top 3 products is 4.5 vs 4.2 for average seo software product review.

Leaders Average Review Score Number of Reviews

Maturity

Number of Employees

Median number of employees that provide seo software is 13 which is 47 less than the median number of employees for the average solution category.

In most cases, companies need at least 10 employees to serve other businesses with a proven tech product or service. 115 companies (67 more than average solution category) with >10 employees are offering seo software. Top 3 products are developed by companies with a total of 501-1,000 employees. However, all of these top 3 companies have multiple products so only a portion of this workforce is actually working on these top 3 products.

Amazon Web Services (AWS)
Microsoft
ionos
SpeedPPC