API Marketplaces

Last update: December 27, 2024

API marketplaces are platforms used by app developers to upload, showcase, and vend their APIs to the public. +Show More

API marketplaces are platforms used by app developers to upload, showcase, and vend their APIs to the public. API marketplace are also a platform for users to search for available products, compare features, and purchase APIs.

If you’d like to learn about the ecosystem consisting of API Marketplaces and others, feel free to check AIMultiple IT/Tech.
How relevant, verifiable metrics drive AIMultiple’s rankings

AIMultiple uses relevant & verifiable metrics to evaluate vendors.

Metrics are selected based on typical enterprise procurement processes ensuring that market leaders, fast-growing challengers, feature-complete solutions and cost-effective solutions are ranked highly so they can be shortlisted.
Data regarding these metrics are collected from public sources as outlined in the “What are AIMultiple’s data sources?” section of this page.


There are 2 ways in which vendor metrics are processed to help prioritization:
1- Vendors are grouped within 4 metrics (customer satisfaction, market presence, growth and features) according to their performance in that metric.
2- Vendors that perform high in these metrics are ranked higher in the list.


The data used in each vendor’s ranking can be accessed by expanding the vendor’s row in the below list.
This page includes links to AIMultiple’s sponsors. Sponsored links are included in “Visit Website” buttons and ranked at the top of the list when results are sorted by “Sponsored”. Sponsors have no say over the ranking which is based on market data. Organic ranking can be seen by sorting by “AIMultiple” or other sorting approaches. For more on how AIMultiple works, please see the ethical standards that we follow and how we fund our research.

Products Position Customer satisfaction
Zapier logo

Zapier

Leader
Satisfactory
Basis for Evaluation

We made these evaluations based on the following parameters;

Customer satisfaction
Average rating
4.50 / 5 based on 4k reviews
Market presence
Number of case studies
100-200 case studies
Company's number of employees
1k-2k employees
Company's social media followers
100k-1m followers
Make logo

Make

Leader
Satisfactory
Basis for Evaluation

We made these evaluations based on the following parameters;

Customer satisfaction
Average rating
4.75 / 5 based on ~600 reviews
Market presence
Company's number of employees
10-20 employees
Company's social media followers
20k-30k followers
Company
Type of company
private
Founding year
2012
Datadog logo

Datadog

Leader
Satisfactory
Datadog is the monitoring, security and analytics platform for developers, IT operations teams, security engineers and business users in the cloud age. The SaaS platform integrates and automates infrastructure monitoring, application performance monitoring and log management to provide unified, real-time observability of our customers' entire technology stack. Datadog is used by organizations of all sizes and across a wide range of industries to enable digital transformation and cloud migration, drive collaboration among development, operations, security and business teams, accelerate time to market for applications, reduce time to problem resolution, secure applications and infrastructure, understand user behavior and track key business metrics.
Basis for Evaluation

We made these evaluations based on the following parameters;

Customer satisfaction
Average rating
4.37 / 5 based on ~800 reviews
Market presence
Number of case studies
40-50 case studies
Company's number of employees
5k-10k employees
Company's social media followers
100k-1m followers
Total funding
$100-250m
# of funding rounds
8
Latest funding date
May 28, 2020
Company
Type of company
public
Founding year
2010
MuleSoft Anypoint Platform logo

MuleSoft Anypoint Platform

Leader
Satisfactory
Basis for Evaluation

We made these evaluations based on the following parameters;

Customer satisfaction
Average rating
4.50 / 5 based on ~700 reviews
Market presence
Number of case studies
50-100 case studies
Company's number of employees
1k-2k employees
Company's social media followers
100k-1m followers
Total funding
$250-500m
# of funding rounds
8
Latest funding date
March 20, 2016
Company
Type of company
delisted
Founding year
2006
Celigo Integration Platform logo

Celigo Integration Platform

Leader
Satisfactory
Basis for Evaluation

We made these evaluations based on the following parameters;

Customer satisfaction
Average rating
4.55 / 5 based on ~600 reviews
Market presence
Number of case studies
10-20 case studies
Company's number of employees
400-1k employees
Company's social media followers
30k-40k followers
Total funding
$50-100m
# of funding rounds
3
Latest funding date
December 8, 2021
Last funding amount
$10-50m
Company
Type of company
private
Founding year
2011
Integrately logo

Integrately

Challenger
Satisfactory
Integrately is a 1 click automation software which enables you to connect multiple apps with amazing ease. Using Integrately you can create simple one-to-one workflows or create complex workflows with just a few clicks. You can also choose from our ready to use automations and set up your workflow in just a click. Integrately also has the feature to share your automations with your peers or clients.
Basis for Evaluation

We made these evaluations based on the following parameters;

Customer satisfaction
Average rating
4.05 / 5 based on ~600 reviews
Market presence
Company's number of employees
20-30 employees
Company's social media followers
400-1k followers
Company
Type of company
private
Founding year
2020
IBM API Connect logo

IBM API Connect

Challenger
Satisfactory
IBM API Connect is a complete, intuitive and scalable API solution that lets organizations implement a robust API strategy by creating, exposing, managing and monetizing an entire API ecosystem across multiple clouds. As businesses embrace their digital transformation journey, APIs become critical to unlock the value of business data and assets. With increasing adoption of APIs, consistency and governance are needed across the enterprise.  API Connect allows businesses to get new features to market fast, maintain continuous availability, meet changing user needs, and spur innovation.
Basis for Evaluation

We made these evaluations based on the following parameters;

Customer satisfaction
Average rating
4.38 / 5 based on ~200 reviews
Market presence
Company's number of employees
100k-1m employees
Company's social media followers
10m-20m followers
Cyclr logo

Cyclr

Challenger
Satisfactory
Basis for Evaluation

We made these evaluations based on the following parameters;

Customer satisfaction
Average rating
4.75 / 5 based on ~90 reviews
Market presence
Number of case studies
5-10 case studies
Company's number of employees
10-20 employees
Company's social media followers
400-1k followers
Total funding
$10-50m
# of funding rounds
8
Latest funding date
April 12, 2022
Last funding amount
$5-10m
Company
Type of company
private
Founding year
2013
Cloud Elements logo

Cloud Elements

Challenger
Satisfactory
Basis for Evaluation

We made these evaluations based on the following parameters;

Customer satisfaction
Average rating
4.25 / 5 based on ~90 reviews
Market presence
Number of case studies
10-20 case studies
Company's number of employees
20-30 employees
Company's social media followers
5k-10k followers
Total funding
$10-50m
# of funding rounds
6
Latest funding date
February 28, 2019
Last funding amount
$10-50m
Company
Type of company
private
Founding year
2012
Flinks logo

Flinks

Challenger
Satisfactory
Flinks is the creator of a powerful no-code platform and financial data APIs that make it easy and efficient for your team to build with financial data. Trusted by millions of individuals accessing financial services at world-class companies, our purpose is to make the struggles of open banking a thing of the past. Flinks at-a-glance: ● Enrichment — Upgrade your data stack to power data-driven use cases with actionable insights Flinks Enrichment is the smart analytics layer on top of your raw retail and business banking data. Whether your data pipeline is coming from Flinks, or you’re BYOD (bringing-your-own-data) from your existing integrations or open-banking providers—extracting actionable, model-ready insights for credit risk analysis, income verification, life event detection or fraud prevention couldn’t be easier. “Flinks Enrichment provides us with the capability to easily aggregate consumer employment and debt servicing data, allowing our team to fully automate the underwriting process.” —Alex Yi, Fincentify ● Connectivity — Power your solutions with the most performing financial data API Consumers want to use your services—let them easily and securely connect their financial accounts and share the data you need. From KYC to transactional data and assets, Flinks Connectivity is the backbone that will power your business and put you ahead of the competition. “With Flinks we’re able to onboard thousands of clients daily in a matter of minutes, making a complex process as simple and frictionless as possible.” —Laura Lampe, Wealthsimple
Basis for Evaluation

We made these evaluations based on the following parameters;

Customer satisfaction
Average rating
4.40 / 5 based on ~40 reviews
Market presence
Number of case studies
10-20 case studies
Company's number of employees
100-200 employees
Company's social media followers
20k-30k followers
Total funding
$50-100m
# of funding rounds
6
Latest funding date
August 26, 2021
Last funding amount
$50-100m
Company
Type of company
private
Founding year
2016

“-”: AIMultiple team has not yet verified that vendor provides the specified feature. AIMultiple team focuses on feature verification for top 10 vendors.


Sources

AIMultiple uses these data sources for ranking solutions and awarding badges in API marketplaces:


29 vendor web domains
19 funding announcements
68 social media profiles
62 profiles on review platforms
30 search engine queries

API Marketplaces Leaders

According to the weighted combination of 4 metrics

Zapier logo
Make logo
Datadog logo
MuleSoft Anypoint Platform logo
Celigo Integration Platform logo

What are API marketplaces
customer satisfaction leaders?

Taking into account the latest metrics outlined below, these are the current API marketplaces customer satisfaction leaders:

Zapier logo
Make logo
MuleSoft Anypoint Platform logo
Celigo Integration Platform logo
Datadog logo

Which API marketplaces solution provides the most customer satisfaction?

AIMultiple uses product and service reviews from multiple review platforms in determining customer satisfaction.

While deciding a product's level of customer satisfaction, AIMultiple takes into account its number of reviews, how reviewers rate it and the recency of reviews.

  • Number of reviews is important because it is easier to get a small number of high ratings than a high number of them.
  • Recency is important as products are always evolving.
  • Reviews older than 5 years are not taken into consideration
  • older than 12 months have reduced impact in average ratings in line with their date of publishing.

What are API marketplaces
market leaders?

Taking into account the latest metrics outlined below, these are the current API marketplaces market leaders:

Zapier logo
Make logo
Datadog logo
MuleSoft Anypoint Platform logo
Celigo Integration Platform logo

Which one has collected the most reviews?

AIMultiple uses multiple datapoints in identifying market leaders:

  • Product line revenue (when available)
  • Number of reviews
  • Number of case studies
  • Number and experience of employees
  • Social media presence and engagement
Out of these, number of reviews information is available for all products and is summarized in the graph:

Zapier
Datadog
MuleSoft Anypoint Platform
Integrately
Make

What are the most mature API marketplaces?

Which one has the most employees?

IBM logo
Google logo
DataScience logo
SalesWon logo
Datadog logo

Which API marketplaces companies have the most employees?

171 employees work for a typical company in this solution category which is 148 more than the number of employees for a typical company in the average solution category.

In most cases, companies need at least 10 employees to serve other businesses with a proven tech product or service. 20 companies with >10 employees are offering api marketplaces. Top 3 products are developed by companies with a total of 800k employees. The largest company in this domain is IBM with more than 300,000 employees. IBM provides the API marketplaces solution: IBM API Connect

IBM
Google
DataScience
SalesWon
Datadog

Insights

What are the most common words describing API marketplaces?

This data is collected from customer reviews for all API marketplaces companies. The most positive word describing API marketplaces is “Easy to use” that is used in 8% of the reviews. The most negative one is “Difficult” with which is used in 3% of all the API marketplaces reviews.

What is the average customer size?

According to customer reviews, most common company size for API marketplaces customers is 1-50 Employees. Customers with 1-50 Employees make up 57% of API marketplaces customers. For an average IT/Tech solution, customers with 1-50 Employees make up 28% of total customers.

Customer Evaluation

These scores are the average scores collected from customer reviews for all API marketplaces. API Marketplaces are most positively evaluated in terms of "Overall" but falls behind in "Ease of Use".

Overall
Customer Service
Ease of Use
Likelihood to Recommend
Value For Money

Where are API marketplaces vendors' HQs located?

What is the level of interest in API marketplaces?

This category was searched on average for 200 times per month on search engines in 2024. This number has decreased to 0 in 2025. If we compare with other it/tech solutions, a typical solution was searched 1.1k times in 2024 and this decreased to 0 in 2025.

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