Sıla Ermut
Sıla is an industry analyst at AIMultiple focused on email marketing and sales videos.
Research interests
Sıla's research areas include email marketing, eCommerce marketing campaigns and marketing automation.She is also part of AIMultiple's email deliverability benchmark. She is designing and running email deliverability benchmarks while collaborating with the AIMultiple technology team.
Professional experience
Sıla previously worked as a recruiter and worked in project management and consulting firms.Education
She holds:- Bachelor of Arts degree in International Relations from Bilkent University.
- Master of Science degree in Social Psychology from Başkent University.
Her Master's thesis was focused on ethical and psychological concerns about AI. Her thesis examined the relationship between AI exposure, attitudes towards AI, and existential anxieties across different levels of AI usage.
Latest Articles from Sıla
LLM Market Share: Compare Usage & Adoption
We analyzed LLM market share by combining usage-based data and traffic estimates to show how demand for large language models is distributed across AI labs and AI applications. Here are our observations: LLM market share comparison by country The United States dominated web traffic across all four months, consistently accounting for 85.5–90.5%.
AI Rollups: Funding, Investors and Industry Trends
We analyzed 60 investments involving over 80 investors from the past 3 years to understand the current trend for AI rollups. Based on our analysis, we identified investor activity and trends, including the number of investors backing AI rollups, the total funding raised for AI rollups, and the leading industries.
Top 11 AI in ITSM Use Cases & Examples
Leveraging AI for IT service management (ITSM) tools supports organizations in terms of: See the top 11 use cases of AI in ITSM, examples, and benefits of leveraging AI in ITSM.
Top 20 Predictions from Experts on AI Job Loss
As a McKinsey consultant, I helped enterprises adopt new technology for a decade. My quick answers on AI job loss: AI job loss predictions Note: The size of the plots is correlated with the size of the job loss prediction. The percentages referenced in our analysis are derived from assumptions about overall job displacement.
AI Energy Consumption Statistics
A recent forecast predicts AI will use over half of data center electricity by 2028.As compute-intensive workloads such as generative AI expand, total electricity demand is also expected to rise. Explore the key statistics on AI energy consumption and best practices derived from leading AI researchers and agencies.
Top 10 AI Avatar Generation Tools
When choosing the right AI avatar generation tool, businesses can take into account the following components: We tested 6 AI avatar generation tools and compared their visual (resolution and export capabilities) and voice (number of languages supported and voice cloning availability) features, as well as their pricing plans.
AI Video Pricing: Compare Synthesia & Invideo AI
AI video pricing can differ significantly across platforms, influenced by factors such as output quality, customization options, and features. As more businesses and creators turn to AI for efficient video production, understanding these pricing models becomes essential.
25 Healthcare AI Use Cases with Examples
Healthcare systems are under growing pressure from rising patient data volumes and increasing demand for personalized care. Healthcare AI applications have emerged as a powerful solution to these problems by optimizing processes, enhancing diagnostic accuracy, and improving patient outcomes.
Top 11 AI in Fashion Use Cases & Examples
Faced with creative bottlenecks, inefficient supply chains, and rising consumer expectations, fashion brands are seeking smarter solutions. McKinsey estimates that generative AI could boost operating profits in the fashion, apparel, and luxury sectors by up to $275 billion by 2028.
Compare Top 4 eCommerce Data Integration Software
We tested the top 4 eCommerce data integration tools using 12 products, 6 customers, and 15 orders to evaluate data accuracy, setup ease, sync speed, mapping flexibility, and error handling. eCommerce data integration benchmark results Read the benchmark methodology to learn how we tested and measured these tools.
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