Sıla Ermut
Sıla is an industry analyst at AIMultiple focused on email marketing and sales videos.
Research interests
Sıla's research areas include email marketing, eCommerce marketing campaigns and marketing automation.She is also part of AIMultiple's email deliverability benchmark. She is designing and running email deliverability benchmarks while collaborating with the AIMultiple technology team.
Professional experience
Sıla previously worked as a recruiter and worked in project management and consulting firms.Education
She holds:- Bachelor of Arts degree in International Relations from Bilkent University.
- Master of Science degree in Social Psychology from Başkent University.
Her Master's thesis was focused on ethical and psychological concerns about AI. Her thesis examined the relationship between AI exposure, attitudes towards AI, and existential anxieties across different levels of AI usage.
Latest Articles from Sıla
Top 20 ITSM Case Studies
Leveraging IT Service Management (ITSM) tools is essential for businesses aiming to increase the efficiency of their IT operations and enhance service delivery. Explore ITSM case studies across various industries such as education, manufacturing, transportation, and telecommunications, and see how companies have leveraged ITSM solutions to overcome service management challenges, improve efficiency, and boost customer…
Compare Remote Control Software: NinjaOne & Acronis
We tested the top 3 remote control software (also known as remote access software) to evaluate the general UI and remote control experience, their remote control quality, protocols, and unique capabilities: Check out the agent deployment process before jumping into our experiences and observations on remote access. See our methodology to learn how we measured…
LLM Parameters: GPT-5 High, Medium, Low and Minimal
Some LLMs, such as OpenAI’s GPT-5 family, come in different versions (e.g., GPT-5, GPT-5-mini, and GPT-5-nano) and with various parameter settings, including high, medium, low, and minimal. Below, we explore the differences between these model versions by gathering their benchmark performance and the costs to run the benchmarks. We used the GPT-5 family in our…
Federated Learning: 7 Use Cases & Examples
Federated learning (FL) enables models to learn from decentralized data while keeping sensitive information private and ensuring compliance with data localization and privacy laws. Explore what federated learning is, how it works, common use cases with real-life examples, potential challenges, and its alternatives. Federated learning supports a wide range of AI systems where data sensitivity,…
Control-M for Enterprise Workload Automation
Control-M by BMC Software helps teams coordinate and automate data and application workflows across environments, including mainframes, the cloud, and hybrid systems. It gives users a single place to schedule jobs, track progress, and handle dependencies. The platform also connects with popular cloud services, data tools, and DevOps systems, making it easier to manage production…
World Foundation Models: 10 Use Cases
Training robots and autonomous vehicles (AVs) in the physical world can be costly, time-consuming and risky. World Foundation Models offer a scalable alternative by enabling realistic simulations of real-world environments. These models accelerate development and deployment in robotics, AVs, and other domains by reducing reliance on physical testing. Explore how World Foundation Models work, their…
Large Quantitative Models: Applications & Challenges
Modern systems are becoming too complex for traditional statistical analysis, as institutions now handle massive datasets, including patient, weather, and financial market data. Large quantitative models (LQMs) help by processing these datasets, integrating structured and unstructured data, and applying predictive modeling to uncover patterns and provide data-driven insights that traditional methods cannot deliver. Discover what…
E-Commerce AI Video Maker Benchmark: Veo 3 vs Kling
Product visualization plays a crucial role in e-commerce success, yet creating high-quality product videos remains a significant challenge. Recent advancements in AI video generation technology offer promising solutions. We compared the top 6 AI video makers using 12 image-and-prompt inputs to evaluate their capabilities in generating product demonstration videos: Check out our methodology and evaluation…
Top 15 Logistics AI Use Cases & Examples
Persistent inefficiencies, rising operational costs, and ongoing supply chain disruptions continue to challenge logistics functions globally. These pressures are straining traditional systems, reducing service reliability, and limiting organizations’ ability to scale. In response, companies are increasingly turning to artificial intelligence to enhance end-to-end visibility, strengthen resilience, and optimize core functions. As adoption accelerates, AI is…
Large World Models: Use Cases & Examples
Despite advances in large language models, artificial intelligence remains limited in its ability to understand and interact with the physical world due to the constraints of text-based representations. Large world models address this gap by integrating multimodal data to reason about actions, model real-world dynamics, and predict environmental changes. Discover what large world models are,…
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