Sıla Ermut
Sıla is an industry analyst at AIMultiple focused on email marketing and sales videos.
Research interests
Sıla's research areas include email marketing, eCommerce marketing campaigns and marketing automation.She is also part of AIMultiple's email deliverability benchmark. She is designing and running email deliverability benchmarks while collaborating with the AIMultiple technology team.
Professional experience
Sıla previously worked as a recruiter and worked in project management and consulting firms.Education
She holds:- Bachelor of Arts degree in International Relations from Bilkent University.
- Master of Science degree in Social Psychology from Başkent University.
Her Master's thesis was focused on ethical and psychological concerns about AI. Her thesis examined the relationship between AI exposure, attitudes towards AI, and existential anxieties across different levels of AI usage.
Latest Articles from Sıla
AutoSys: Key Features and User Insights
Interest in Broadcom’s AutoSys is declining (Source: Google Trends) and it has a lower average rating on review platforms compared to most other workload automation tools.
AI Video Pricing: Compare Synthesia & Invideo AI
AI video pricing can differ significantly across platforms, influenced by factors such as output quality, customization options, and features. As more businesses and creators turn to AI for efficient video production, understanding these pricing models becomes essential.
AI Scientist: Automating the Future of Scientific Discovery
AI scientists mark a major advance toward fully automatic scientific discovery, aiming to perform the entire research process independently. Unlike traditional tools, these automated labs can expedite research processes by generating hypotheses, designing and executing experiments, interpreting results, and communicating findings.
AI Presentation Maker: Gamma vs Google Slides
We evaluated the top 5 AI presentation makers across 9 dimensions with 4 different prompts to assess their context and prompt understanding, visual AI integration, and voice and brand style adaptation capabilities: AI presentation maker benchmark results See the methodology and evaluation criteria to understand how we determined these results.
AI Agent Productivity: Maximize Business Gains
AI agent productivity is emerging as a measurable driver of business output. Studies report up to 30% productivity gains, indicating that agents can handle procedural steps, retrieve information, and interact with enterprise systems with consistent accuracy.
Top 11 AI in ITSM Use Cases & Examples
Leveraging AI for IT service management (ITSM) tools supports organizations in terms of: See the top 11 use cases of AI in ITSM, examples, and benefits of leveraging AI in ITSM.
Top 11 AI in Fashion Use Cases & Examples
Faced with creative bottlenecks, inefficient supply chains, and rising consumer expectations, fashion brands are seeking smarter solutions. McKinsey estimates that generative AI could boost operating profits in the fashion, apparel, and luxury sectors by up to $275 billion by 2028.
20 Strategies for AI Improvement & Examples
AI models require continuous improvement as data, user behavior, and real-world conditions evolve. Even well-performing models can drift over time when the patterns they learned no longer match current inputs, leading to reduced accuracy and unreliable predictions.
eCommerce AI Image Editing: GPT Images & Nano Banana
AI image editing tools analyze and automatically adjust product photos, allowing eCommerce businesses to enhance quality, remove backgrounds, or modify details with minimal effort. We tested the top 7 AI image editing tools on 20 images and 20 prompts across five dimensions, including prompt adaptability, realism, shadows, color rendering, and image quality.
Top 10 AI Avatar Generation Tools
When choosing the right AI avatar generation tool, businesses can take into account the following components: We tested 6 AI avatar generation tools and compared their visual (resolution and export capabilities) and voice (number of languages supported and voice cloning availability) features, as well as their pricing plans.
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