Sıla Ermut
Sıla is an industry analyst at AIMultiple focused on email marketing and sales videos.
Research interests
Sıla's research areas include email marketing, eCommerce marketing campaigns and marketing automation.She is also part of AIMultiple's email deliverability benchmark. She is designing and running email deliverability benchmarks while collaborating with the AIMultiple technology team.
Professional experience
Sıla previously worked as a recruiter and worked in project management and consulting firms.Education
She holds:- Bachelor of Arts degree in International Relations from Bilkent University.
- Master of Science degree in Social Psychology from Başkent University.
Her Master's thesis was focused on ethical and psychological concerns about AI. Her thesis examined the relationship between AI exposure, attitudes towards AI, and existential anxieties across different levels of AI usage.
Latest Articles from Sıla
25 Healthcare AI Use Cases with Examples
Healthcare systems are under growing pressure from rising patient data volumes and increasing demand for personalized care. Healthcare AI applications have emerged as a powerful solution to these problems by optimizing processes, enhancing diagnostic accuracy, and improving patient outcomes.
Top 11 AI in Fashion Use Cases & Examples
Faced with creative bottlenecks, inefficient supply chains, and rising consumer expectations, fashion brands are seeking smarter solutions. McKinsey estimates that generative AI could boost operating profits in the fashion, apparel, and luxury sectors by up to $275 billion by 2028.
Compare Top 4 eCommerce Data Integration Software
We tested the top 4 eCommerce data integration tools using 12 products, 6 customers, and 15 orders to evaluate data accuracy, setup ease, sync speed, mapping flexibility, and error handling. eCommerce data integration benchmark results Read the benchmark methodology to learn how we tested and measured these tools.
Agentic AI in ITSM: 10 Use Cases & Examples
Agentic AI in ITSM marks a practical shift in how organizations manage IT operations and service delivery. Instead of relying on static automation or predefined workflows, agentic AI enables contextual reasoning, allowing AI agents to act autonomously within IT environments.
E-Commerce AI Video Maker Benchmark: Veo 3 vs Sora 2
Product visualization plays a crucial role in e-commerce success, yet creating high-quality product videos remains a significant challenge. Recent advancements in AI video generation technology offer promising solutions.
Text-to-Speech Software: Hume & ElevenLabs
As AI capabilities evolve, text-to-speech (TTS) software is becoming more adept at producing natural, human-like speech. We evaluated and compared the performance of five different TTS and sentiment analysis tools (Resemble, ElevenLabs, Hume, Azure, and Cartesia) across seven core emotion categories to determine which could most accurately, consistently, and comprehensively recognize emotional tones.
Top 15 IT Service Management Tools
We evaluated the top 15 IT service management tools based on user experience, performance, and feature set. Explore our findings to see how these leading solutions differ in areas including AI features, communication integrations, DevOps, monitoring & security connections, and deployment options.
No-Code AI: Benefits, Industries & Key Differences
No-code AI tools allow users to build, train, or deploy AI applications without writing code. These platforms typically rely on drag-and-drop interfaces, natural language prompts, guided setup wizards, or visual workflow builders. This approach lowers the barrier to entry and makes AI development accessible to users without a programming background.
15 AI Agents in Marketing Tools & Examples
Research shows that 50% of organizations using generative AI plan to launch agentic AI pilot programs in 2025.AI agents in marketing represent a significant shift in the industry, introducing systems that can reason, make decisions, and act with minimal human oversight.
Control-M for Enterprise Workload Automation
Control-M by BMC Software helps teams coordinate and automate data and application workflows across environments, including mainframes, the cloud, and hybrid systems. It gives users a single place to schedule jobs, track progress, and handle dependencies.
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